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    Separating IT from the Bench

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    • scottalanmillerS
      scottalanmiller @BRRABill
      last edited by

      @BRRABill said in Separating IT from the Bench:

      @scottalanmiller said in Separating IT from the Bench:

      @BRRABill said in Separating IT from the Bench:

      @scottalanmiller

      Where do you peg SEO? It's a bit of tech, a bit of marketing, a bit of business...

      Not really. SEO is pure marketing. There is no tech or business in it.

      So the editing of the pages is marketing? The use of tracking codes, etc.?

      Absolutely.

      BRRABillB 1 Reply Last reply Reply Quote 1
      • BRRABillB
        BRRABill @scottalanmiller
        last edited by

        @scottalanmiller said in Separating IT from the Bench:

        @BRRABill said in Separating IT from the Bench:

        @scottalanmiller said in Separating IT from the Bench:

        @BRRABill said in Separating IT from the Bench:

        @scottalanmiller

        Where do you peg SEO? It's a bit of tech, a bit of marketing, a bit of business...

        Not really. SEO is pure marketing. There is no tech or business in it.

        So the editing of the pages is marketing? The use of tracking codes, etc.?

        Absolutely.

        So marketers are responsible for programming websites? That seem like a IT -related job to me.

        scottalanmillerS 1 Reply Last reply Reply Quote 0
        • scottalanmillerS
          scottalanmiller @BRRABill
          last edited by

          @BRRABill said in Separating IT from the Bench:

          @scottalanmiller said in Separating IT from the Bench:

          @BRRABill said in Separating IT from the Bench:

          @scottalanmiller said in Separating IT from the Bench:

          @BRRABill said in Separating IT from the Bench:

          @scottalanmiller

          Where do you peg SEO? It's a bit of tech, a bit of marketing, a bit of business...

          Not really. SEO is pure marketing. There is no tech or business in it.

          So the editing of the pages is marketing? The use of tracking codes, etc.?

          Absolutely.

          So marketers are responsible for programming websites? That seem like a IT -related job to me.

          1. IT doesn't program websites either, that's engineering.
          2. We don't program websites for SEO.
          1 Reply Last reply Reply Quote 0
          • scottalanmillerS
            scottalanmiller
            last edited by scottalanmiller

            Departments involved in a common websites:

            • IT runs the web infrastructure.
            • Engineering makes the content management platform.
            • Design makes the website for marketing.
            • Marketing designates web content (which results in SEO.)
            • Sales talks to customers that the website attracts.
            1 Reply Last reply Reply Quote 2
            • EddieJenningsE
              EddieJennings @scottalanmiller
              last edited by EddieJennings

              @scottalanmiller said in Separating IT from the Bench:

              Example:

              IT/BI: Decide on a server that works for the business. Decide on a hypervisor that meets business needs. Install hypervisor on server with settings chosen in consideration of the business needs. Operating said equipment to meet business objectives.

              Bench: Take server, install hypervisor as instructed. Do this without regard for business needs.

              From the perspective of skill sets, is this example saying IT/BI = Bench skill sets + business acumen?

              scottalanmillerS 1 Reply Last reply Reply Quote 0
              • scottalanmillerS
                scottalanmiller @EddieJennings
                last edited by

                @EddieJennings said in Separating IT from the Bench:

                @scottalanmiller said in Separating IT from the Bench:

                Example:

                IT/BI: Decide on a server that works for the business. Decide on a hypervisor that meets business needs. Install hypervisor on server with settings chosen in consideration of the business needs. Operating said equipment to meet business objectives.

                Bench: Take server, install hypervisor as instructed. Do this without regard for business needs.

                From the perspective of skill sets, is this example saying IT/BI = Bench skill sets + business acumen?

                Correct

                1 Reply Last reply Reply Quote 0
                • EddieJenningsE
                  EddieJennings
                  last edited by

                  Ideally is the depth of knowledge between bench skill sets and business acumen equal?

                  scottalanmillerS 1 Reply Last reply Reply Quote 0
                  • scottalanmillerS
                    scottalanmiller @EddieJennings
                    last edited by

                    @EddieJennings said in Separating IT from the Bench:

                    Ideally is the depth of knowledge between bench skill sets and business acumen equal?

                    Ideally both are as deep as possible 🙂 But in reality, the importance of business outweighs tech by quite a bit. This gets more dramatic the higher you get. Entry level is more tech, most of the field is a little more business, by CIO it is nearly pure business.

                    EddieJenningsE 1 Reply Last reply Reply Quote 0
                    • EddieJenningsE
                      EddieJennings @scottalanmiller
                      last edited by EddieJennings

                      @scottalanmiller That's what I figured. This thread has been food for introspection. Much of what I call my own business acumen is really just common sense and logic. Where I find myself deficient is on the bench side: Having the skills / experience to design an VoIP system around FreePBX (thus my recent learning efforts), configuring that CentOS installation to be a production web server or database, etc.

                      scottalanmillerS 1 Reply Last reply Reply Quote 0
                      • scottalanmillerS
                        scottalanmiller @EddieJennings
                        last edited by

                        @EddieJennings said in Separating IT from the Bench:

                        @scottalanmiller That's what I figured. This thread has been food for introspection. Much of what I call my own business acumen is really more common sense and logic. Where I find myself deficient is on the bench side: Having the skills / experience to design an VoIP system around FreePBX (thus my recent learning efforts), configuring that CentOS installation to be a production web server or database, etc.

                        Business is mostly common sense and basic knowledge. Anyone that understood their high school training is normally pretty well equipped.

                        1 Reply Last reply Reply Quote 0
                        • scottalanmillerS
                          scottalanmiller
                          last edited by

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