Here is a more import question about that stat, it's what I call the "Influenza Stat Problem."
Sure, 60% of hacked SMBs will be out of business in six months. But how many would have been out of business anyway? Meaning there are two factors not considered in the statement:
Are companies about to go out of business more likely to be hacked in the first place?
Are all SMBs roughly about 60% likely to go out of business in six months?
With influenza when we had a huge epidemic in the US a few years ago they stated the rate of flu deaths and people started to panic. The number was crazy. But only to the clueless.
What they didn't point out, and should never have needed to, was what the death rate was in the general population. It was as if people just forgot that people die naturally too.
If you looked, influenza did not increase your average chance of death... it lowered it. Presumably because people with the flu stopped doing dangerous things, stayed in bed, were constantly monitored, etc. People are most likely to die from things like car accidents, but car accidents are much less likely when you are home sick!
